Welcome to Beko. This privacy notice describes how we collect, use, and share your personal data, both online during your use of Beko Eire (“the Site”) and offline.
We recommend that you read this privacy notice in full to ensure you are fully informed. However, if you only want to access a particular section of this notice, then you can click on the heading below to access the information for that topic.
Please note that our products and services are aimed at those aged 16 and over.
When we refer to “Beko”, “we” or “us”, we are referring to Beko plc and its affiliated companies involved in the processing of your personal data. We are also a member of the Arçelik Group. More information about the Arçelik Group can be found on Arçelik’s website here.
If you have any questions about how we use your personal data or this privacy notice in general, please contact us using this form. You can also write to us:
Data Privacy Responsible (Finance)
1 Greenhill Crescent
Please note: For data deletion requests, we will not be able to contact consumers directly should a product recall and/or rework situation occur except through general publications in newspapers and/or other public media. As a safety precaution, we recommend consumers consider registering their appliance(s) with The Association of Manufacturers of Domestic Appliances and follow the instructions provided.
If you provide us with personal data of third parties (such as the situation when you make a complaint regarding the product of a family member), you must ensure that you notify the relevant third party before sharing their personal data with us by showing them this privacy notice, explaining that their personal data will be processed in accordance with this privacy notice and obtaining their consent, where appropriate.
Where we talk about “personal data” in this privacy notice, this means any information that may be used alone or in combination with other information to identify you.
The types of information we collect are set out below:
For example, where you call our call centres we may collect marketing information (such as information about your habits / preferences / behaviour, and other information noted from our conversations with you), details of any complaints or comments you make, details of purchases you have made and any products which require servicing (including product code, defects found, repairs, retailer, and cost of extended warranties), and information about your personal circumstances which are relevant to our provision of services. If you are calling to request a product replacement, we may also process your payment information. Please remember that calls to our call centres may be recorded for quality control purposes.
There are several different reasons under data protection law for which we may collect and process your personal data. These include:
This section tells you how and why we will use your personal data and explains the lawful basis we rely on in each case. Please remember that if you choose not to share your personal data with us, we may not be able to provide the services or products you have requested.
Where applicable, we process your personal data for the following purposes on the basis of our contractual obligations to you:
Where applicable, we process your personal data for the following purposes on the basis of your consent.
Please note: If you have given us your consent, you may subsequently withdraw it at any time by contacting us using the details provided in ‘How to contact us’ or unsubscribe from our emails. This will not affect our ability to rely on your consent for any processing which took place on this basis before you withdrew your consent.
Where applicable, we process your personal data for the following purposes to comply with our legal obligations.
Where applicable, we process your personal data for the following purposes on the basis of our legitimate interests.
Please note that we may keep a record of your correspondence with us so that we can inform any future communications and demonstrate how we communicated with you throughout the process. We may also use this information to inform our marketing strategy, such as by noting details of customer habits, preferences, and behaviours towards particular products and services.
When we share your personal data with our affiliated companies or other companies with whom we contract (as described in ‘Who do we share your personal data with?’), these companies may be located outside the European Economic Area (“EEA”), the UK or your country of residence, as applicable, in countries with different laws for protecting personal data than the laws in your country of residence. In particular, your personal data may be transferred to our group companies located in Turkey, including Arçelik A.S.
If we transfer your personal data outside the EEA, the UK or your country of residence, as applicable, we will take steps to ensure that your data will receive the same level of protection as if it was being processed within the EEA, the UK or your country of residence, as applicable. For example, we may include standard contractual clauses adopted by the European Commission in our contracts with third parties or our group companies to ensure there are safeguards in place to protect your personal data. Please contact us using the details in ‘How to contact us’ for more information about the specific measures we have taken.
Please note that Arçelik A.S. may further transfer your personal data to third parties located in countries that do not provide an adequate level of data protection. Such transfers will be carried out in accordance with applicable laws including where applicable, contractual requirements set out in standard contractual clauses.
We will only keep your personal data for as long as reasonably necessary for the purposes set out in this privacy notice and in accordance with applicable laws. This may include satisfying any legal, accounting, or reporting requirements.
We will take reasonable precautions to protect your personal data against loss, misuse or alteration. Among other measures, we ensure the security of your personal data by means of encryption, password protection and by otherwise restricting access to it.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data as required by law, we cannot guarantee the security of your personal data transmitted to us using unsecured means; any such transmission is at your own risk.
You should also continue to take measures to keep your personal data safe and secure, such as avoiding the use of apparent or predictable user IDs or passwords, changing your passwords with regular intervals, making sure that you have not disclosed your password(s) to anyone else, and that you have not given consent to a third party to have access to your user account and personal data.
You have the following rights with respect to your personal data that we process, subject to conditions set out in the applicable laws:
To exercise your rights, please contact us using the contact details listed in ‘How to contact us’.
Third parties, whose sites you may visit after clicking on a link from the Sites, may have less stringent privacy policies. We do not have control over these policies and urge you to read their privacy statements before providing any personal data to such sites.
This Privacy notice was last updated on 11th June, 2021. We may change and update this privacy notice from time to time. Any changes to our privacy notice will be posted on this page. We will notify you of any material changes or additions to this privacy notice and will provide you with a copy of the amended privacy notice by use of your email address provided to us, or by any other suitable means which ensures that you will be notified of any changes to this privacy notice.