Beko Debuts New Sustainability Campaign

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Committed to reducing the embedded carbon footprint of our products, Beko have launched a new heavyweight digital sustainability campaign to drive awareness of our new RecycledNet® ovens and RecycledTub® washing machines and washer dryers.

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Now available to buy, our RecycledTub® washing machines and washer dryers feature tubs made with recycled plastic bottles, accounting for up to 10% of the materials used. We also use recycled fishing nets and industrial thread waste in the door décor plastic, display cover, and inner display cover of our RecycledNet® ovens. By transforming waste into high performance materials, we are taking small steps to reduce the embedded carbon footprint of our products, whilst also minimising as well as the use of virgin plastic. Because a healthier planet, means a healthier future.

The launch has been supported with a new landing page that showcases Beko’s new products and story in an immersive underwater experience. To find out more, please visit beko.co.uk/sustainability.

Recent Articles

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

2024 Beko Club Champion Winners Announced

Since 2017, Beko, official partner of Leinster GAA has given over €180,000 worth of training equipment to clubs the length and breadth of the province.

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Beko debuts their biggest built-in campaign to date

Beko debuts their brand-new reliability campaign

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Beko debuts their biggest built-in campaign to date

Beko steps into summer with award-winning dancer, Oti Mabuse, for new HarvestFresh™ campaign

Read full story

Spinning On To Your Screens This Autumn: Our New Laundry TV Campaign

Veg Pledge is back! We're donating fresh fruit and veg to Barnardo's again this spring

Beko steps into summer with award-winning dancer, Oti Mabuse, for new HarvestFresh™ campaign

Read full story